Replacement for worlds best?

They love it. I love it.. but why's it got to be so darn expensive?!

I'd read that someone had found a cheap alternative to the stuff and wanted to know what the difference was, and also WHAT it was.. was it cracked or hulled corn? etc.

I was wondering the same thing. Someone had mentioned chicken scratch a few couple days ago. They said it was like a cross between World's Best and Swheat scoop. I too am wondering about this, what it actually is, how well it works, how much it is and where to get it. Anybody know?

Threads on the alternatives:

http://www.thecatsite.com/forums/showthread.php?t=42013
http://www.thecatsite.com/forums/showthread.php?t=43284