This was my grandpa's policy before he passed away recently...go to BestBuy and check out all the cameras and their prices...then go to Sam's Club or Costco and see if they have the same one for cheaper! LOL Him and my dad got some good deals that way. So, my suggestion is that you go shop around for the best price, which could even be on the internet. That way you can get you the best camera for your money. I have an Olympus and I love it! It's so easy to use and takes great pics.- and has a lot of settings and options to use. My model is the Stylus, which is pricy but it's worth it to invest because it will last for a long time! I've had mine almost 3 years and it's not close to becoming outdated.