Today PETA "unleashed its dogs" in a colorful demonstration at the
headquarters of the companion animal food company IAMS in Dayton, Ohio,
thereby launching our international campaign against the company. Our
decision to wage this campaign comes after years of failed negotiations to
convince IAMS to make even the slightest improvements in the lives of the
dogs and cats in its laboratory tests and in the wake of two shocking
undercover investigations in the U.S. and Austria. What our video captured
would outrage anyone with a heart: dogs gone crazy from confinement in
barren steel and cement cells without even a toy or a resting board off the
cold, hard floor-some for six years at a time; sick dogs languishing for
weeks and dying without veterinary care; dogs sweltering in the summer and
shivering in the winter in kennels that weren't temperature controlled; dogs
lying piled on a paint-chipped floor after having huge chunks of muscle cut
out of their thighs. All this misery takes place so that IAMS can slap new
claims on its products, calling them "new and improved."
IAMS lied to PETA repeatedly with promises to improve living conditions for
the dogs in contract laboratories. Even while our investigator could see
dogs spinning wildly in their cages, dogs suffering from illness, lonely and
afraid, IAMS claimed that all was well. Our video shows IAMS representatives
touring the laboratory, feeling the sweltering heat and watching dogs
circling in window-less, dungeon-like buildings. And yet these IAMS
representatives did nothing to help the suffering animals.
IAMS even severed the vocal chords of its dogs because the experimenters
were irritated by their desperate cries for attention. It's time to say
"Enough is enough" and show Iams what real irritation can be. We will soon
have opportunities for activists all over the world to organize
demonstrations and participate in other, non-confrontational activities for
the campaign.
IAMS claims to be a leader in the industry. We're asking the company to act
like it. As a major food producer, its pioneering choice to end laboratory
testing on animals would serve as an example of progress in the industry and
would begin a truly "new and improved" era in pet food, not just a minor
change at the animals' expense.
For more information, please visit IamsCruelty.com. Please contact me if
you are interested in joining our campaign to end IAMS cruel testing on dogs
and cats in laboratories.
[This was taken from PAAN, and if you are interested in helping, let me know, and I will let those in charge of the campaign know.]
headquarters of the companion animal food company IAMS in Dayton, Ohio,
thereby launching our international campaign against the company. Our
decision to wage this campaign comes after years of failed negotiations to
convince IAMS to make even the slightest improvements in the lives of the
dogs and cats in its laboratory tests and in the wake of two shocking
undercover investigations in the U.S. and Austria. What our video captured
would outrage anyone with a heart: dogs gone crazy from confinement in
barren steel and cement cells without even a toy or a resting board off the
cold, hard floor-some for six years at a time; sick dogs languishing for
weeks and dying without veterinary care; dogs sweltering in the summer and
shivering in the winter in kennels that weren't temperature controlled; dogs
lying piled on a paint-chipped floor after having huge chunks of muscle cut
out of their thighs. All this misery takes place so that IAMS can slap new
claims on its products, calling them "new and improved."
IAMS lied to PETA repeatedly with promises to improve living conditions for
the dogs in contract laboratories. Even while our investigator could see
dogs spinning wildly in their cages, dogs suffering from illness, lonely and
afraid, IAMS claimed that all was well. Our video shows IAMS representatives
touring the laboratory, feeling the sweltering heat and watching dogs
circling in window-less, dungeon-like buildings. And yet these IAMS
representatives did nothing to help the suffering animals.
IAMS even severed the vocal chords of its dogs because the experimenters
were irritated by their desperate cries for attention. It's time to say
"Enough is enough" and show Iams what real irritation can be. We will soon
have opportunities for activists all over the world to organize
demonstrations and participate in other, non-confrontational activities for
the campaign.
IAMS claims to be a leader in the industry. We're asking the company to act
like it. As a major food producer, its pioneering choice to end laboratory
testing on animals would serve as an example of progress in the industry and
would begin a truly "new and improved" era in pet food, not just a minor
change at the animals' expense.
For more information, please visit IamsCruelty.com. Please contact me if
you are interested in joining our campaign to end IAMS cruel testing on dogs
and cats in laboratories.
[This was taken from PAAN, and if you are interested in helping, let me know, and I will let those in charge of the campaign know.]


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