Ikea - herding cats

Love love love the new ikea ad:

This is the making of it:

and the ad:
http://www.youtube.com/user/IKEAcats#p/u/1/Z7vXP3tHzhA

What do you think?

I wish Roxy could have been involved, she would have been amazing! I would have been a bit nervous about her getting lost in store though.

I seen this advert last night i think it was great

I love it, its fab

Thank you for sharing First time I'm seeing this. I luv it (It's a smart business move for them too imo and I hope to see it aired here in America)

I love it.

How cute

That was AWESOME!

Thank you for posting it!

I think this was fantastic and I loved it. Thanks for sharing.

The classic line from one of the film crew in the making of the commercial: "Cats are independent and they really don't listen to us."

Cats certainly don't listen, unless it suits them!

Do you think the cats enjoyed it? Or would they be frightened? They all look relaxed....

And how come they didn't fight more?

And what about the man who thinks the cats will definately not jump over the 5 foot barrier! Clearly not a cat owner!

Originally Posted by Jessy

And what about the man who thinks the cats will definately not jump over the 5 foot barrier! Clearly not a cat owner!

Click to expand...

I know! I was watching that and thinking, this man has obviously never met a Bengal!

That is so cool. Thanks for posting it.

I saw the "making of it" video but not the actual commercial. My first thought was how did they get them all rounded up when they were done?

Originally Posted by CheshireCat

My first thought was how did they get them all rounded up when they were done?

Click to expand...

That was my first thought too.

That was amazing!!!

I saw that posted somewhere a few days ago and thought it was adorable My cats would go nuts.

Mulder would have chewed something up and then I'd have to buy it...

This was really cute though. I'd like to see that commercial here in the US. We had an IKEA in Atlanta I always thought it was a cool store, but very busy all the time.

I just blogged about it -
http://thecatsite.com/blog/250/ikea-...ntroversy.html

I'm actually quite concerned with the way in which this commercial was produced.

I also was very disturbed by it. Using professional cats trained to cope with unusual circumstances is what should have been done.

I can't imagine what any of those cat owners were thinking to subject their cats to such a thing. Perhaps they had dollar signs taking up space in their brains.