Well, I googled it out of curiosity and it looks like the canned is being touted as an all meat, grain free addition to a more complete diet. Gourmet Beaver, anyone? (Actually that is one of the canned meats the company offers.) Others are duck, turkey and venison. No added supplements like taurine,
The company, also, offers a dry kibble (Chicken and Pink Salmon) that is a complete diet.