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Natura Pet Foods steps up

post #1 of 16
Thread Starter 
Here is a link to a video by the co-founder of Natura Pet Foods (makes of such brands as Innova, California Natural):
http://www.naturapetcare.com/

I am impressed, it is the right direction for the company to go in, imo. Thumbs up to them.
post #2 of 16
Kudos to them for explaining about the factories and wheat gluten, and thinking about a future course.
Now if they'd only start exporting again.
post #3 of 16
Quote:
Originally Posted by jcat View Post
Kudos to them for explaining about the factories and wheat gluten, and thinking about a future course.
Now if they'd only start exporting again.
I have no sound on my puter ( not that I mind most of the time).. But I do beleive I got a synopsis and that does calm me a bit ...
post #4 of 16
I can't get it to open....
post #5 of 16
I am on dial up and can't get video's to run.
post #6 of 16
Quote:
Originally Posted by MoochNNoodles View Post
I can't get it to open....
You need the Windows Media Player. http://www.microsoft.com/windows/win.../download.aspx

Quote:
Key Topics
Natura canned foods are made exclusively in Menu Foods' South Dakota plant - a plant which cannot make cuts and gravy products.
Natura has never contained wheat gluten, the reported source of the contamination.
Although not part of the recall, Natura will require even stricter Quality Control guidelines in our plants as well as Menu Foods' South Dakota plant.
post #7 of 16
Quote:
Originally Posted by jcat View Post
I have that....it just won't seem to load for me.... I'm just getting a blank screen and it says 'done' in the status bar.

*edit* I got it now by finding the site through using a serch engine. http://www.naturapet.com/ I'm thinking something is up with this computer because a few things haven't been loading properly.
post #8 of 16
Thread Starter 
The other key point, they are going to build their own plant
they will begin using domestic sourced ingredients as well, no further ingredients imported from China.
post #9 of 16
Excellent. Very good step for them to take, and very well put together statement video.
post #10 of 16
Mr. Atkins certainly sends the right message at a time when there is so much confusion and fear. Too bad Menu Foods could not do the same. I plan to see if my cats will eat Natura products
post #11 of 16
Very nicely done. It really reassured me, as I feed California Natural which is one of their products.
post #12 of 16
I'm impressed with Natura's response. It should increase consumer confidence in their products. Now I wish some of the other pet food companies would be as honest and forthcoming, including Menu Foods.
post #13 of 16
Thank you for posting this, Pat! You guys know I'm a long time supporter of Nutura. Still, with all that's been going on, I've had concerns even about them. I'm thrilled that this company is taking these protective changes to even more thoroughly improve the safety and quality of their products!
post #14 of 16
I am impressed that Natura respects it's customers enough to speak directly to them about the recall.
No spin or evasions, just fact.
Thanks for posting this Pat.
post #15 of 16
My vet recommended California Natural dry food, made by Natura, last year due to an excess shedding problem. I was a little put off by the price at first, but its been worth its weight in gold with the shedding and now worth even more with this recall business.

I am so thankful for my vets recommendation and even more pleased at their response during this time. I wish all companies were so concerned about the quality of their products, and not just the bottom line.

I will continue to use Natura products, and will even pay more to help them build their own manufacuring plant.

Thank you for the link to this message!
post #16 of 16
YIPPY to making there own plant and using ONLY DOMESTIC ingrediant s,,, When I go back to using some canned I will use Cal Natural .... Does anyone have a Printable written form ??? I need to show my VET as she sells Nautra and had PULLED the canned as a precaution....
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